32 routes, organised into 5 hubs. Editorial direction throughout. Some pages built end-to-end as references; the rest follow shared templates and ship as content lands.
Untouched. The home page is the entry point users have today; every new page links back here for canonical product framing.
A product-capability hub for the research workflow. Cited reports and branching pages are live; diagram and notebook pages can follow as separate feature pages.
Six personas in equal weight. Each tells a story: scenario, workflow, deliverable, evidence.
Honest comparisons. Format: "Choose them when… choose us when…" with a feature matrix and verdict.
Pillar-cluster knowledge base in academic-survey format. Long-form, cited, footnoted — the flagship SEO surface.